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Equifax Inc.
Equifax and IXI Corporation Partner to Give Financial Institutions Deeper View of Customer Base
December 28th, 2008
Equifax Inc. (NYSE:EFX) and IXI Corporation have formed a partnership in which they will jointly develop solutions powered by leading credit and direct-measured asset data to provide a 360 degree view of a household's financial position. Equifax and IXI clients will now gain access to segmentation solutions that provide deep insight into a household's financial profile and capacity to pay - a valuable tool in navigating challenging market conditions. With these insights, financial institutions can better segment and target customers to manage risk, drive increased return-on-investment through cross-sell and up- sell opportunities, and more confidently navigate today's uncharted...
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Source: VerticalNews (2008-12-28)
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